PhonePe – Manager – Digital Media Marketing

  • Full Time
  • Anywhere
  • Posted 1 month ago

Job title: PhonePe – Manager – Digital Media Marketing

Company:

Job description: About PhonePe

PhonePe is India’s driving advanced installments stage with more than 230 million enlisted clients. Utilizing PhonePe, clients can send and get cash, re-energize portable, DTH, information cards, pay at stores, make utility installments, purchase gold, and make ventures. PhonePe went live for clients in August 2016 and was the main non-banking UPI application and offered cash move to people and traders, re-energizes and charge installments in the first place. In 2017, PhonePe forayed into monetary administrations with the dispatch of computerized gold, giving clients a protected and helpful alternative to purchase 24-karat gold safely on its foundation. PhonePe has since dispatched Mutual Funds and Insurance productslike tax

saving assets, fluid assets, global travel protection, Corona Care, a devoted protection item for the COVID-19 pandemic among others. PhonePe dispatched its Switch stage in 2018, and today its clients can put orders on more than 200 applications including Ola, Myntra, IRCTC, Goibibo, RedBus, Oyo and so forth straightforwardly from inside the PhonePe portable application. PhonePe is acknowledged at more than 11 million trader outlets across 500 urban communities nationally.

Culture

At PhonePe, we take additional consideration to ensure you give your best grinding away, Everyday! What’s more, establishing the right climate for you is only something we do. We engage individuals and trust them to make the best choice. Here, you own your work beginning to end, directly from the very first moment. Being excited about tech is a major piece of being at PhonePe. In the event that you like structure innovation that impacts millions, ideating with probably the best personalities in the nation and executing on your fantasies with reason and speed, joinus!

Challenges

Building for Scale, Rapid Iterative Development and Customer-driven Product Thinking at each progression characterizes each day for an engineer at PhonePe. However we engineer for a 50million+ solid client base, we code in light of each individual client. While we rush to take on the most recent in Engineering, we care most extreme for security, dependability, and computerization. Apply assuming you need to encounter the best blend of enthusiastic application improvement and item determined thinking.

The Role

– We are searching for an accomplished Digital Media Manager to assist with driving development and inclination for brand PhonePe . You’ll work across levels and branches of the association to discover what makes us novel and impart it to the world utilizing the right channels.

– In this job, you can hope to work intimately with brand, business, disconnected and finance groups alongside media offices and accomplices for driving a triumphant advanced media system and arranging greatness in arrangement with business objectives, monitoring contest exercises and changing customer market and patterns. The job will offer a start to finish openness to not exclusively be a specialist in computerized advertising procedures yet additionally have a solid comprehension of our image and business necessities and making an interpretation of those into advanced plans and execute them.

– We’ll go to you to realize what is the most ideal approach to take our correspondence to our clients with productive media designs that tie back to and convey PhonePe’s business and brand targets. On the off chance that you have an essential mind and have insight in arranging and carrying out designated crusades, how about we visit !

Role and Responsibilities:-

The advanced media supervisor will be responsible for dealing with the computerized media financial plans, working intimately with brand group, media office and distributers for media arranging in arrangement with brand and organization objectives, rivalry exercises and changing buyer market.

– Media Strategy: Translate brand goals into media methodology and go-to-advertise media plans

– Develop Media Plans: Work intimately with the media office to foster media plans (Digital and Social) for the brand/portfolio according to briefs shared by the group. Assess and advance the plans shared by the organization and work with brand group to close the plans

– Recommend sway properties/combinations: Pro-effectively work with Media office to suggest sway properties/integrations

– Media Insights: Oversee, screen and examine market patterns and serious action and offer insights

– Media Analytics: Work with accomplices and partners to drive an investigation first way to deal with media spends by building media models to segregate, ascribe and assess viability of media choices

– Execution Excellence: Work intimately with office, money and brand prompts intently track, oversee and report crusade execution. Execution of missions will be the center liability of somebody taking a gander at this job and having active experience on instruments, crusade set up, enhancement, the board and revealing is a must.

– This isn’t a presentation/application promoting job yet an advanced brand advertising role

What the job will expect one to do:-

– Plan, execute and enhance upper channel computerized crusades across DV360/DCM/Facebook/Instagram and other computerized publishers

– Media arranging efforts to assist crusades with achieving key business objectives

– Work with groups (inside and outer) and guide them on arranging and execution

– Work with group in guaranteeing 100% keeping up with of information sheets on normal premise catching effort information at day, week and month to month level views

– Work with brand group and offer basic information based bits of knowledge that help them plan and make better creatives, both video and static.

– Ensure transformation of most recent advanced practices and devices to drive higher efficiencies across media crusades. Own the key KPIs of brand pipe measurements on advanced and arranging and cost efficiencies

Ideal Candidate:-

– 6-8 years of involvement either in a computerized media arranging job, organization or customer side.

– Hands-on mastery of distributing and promotion the executives devices DV360/DCM/Facebook/Instagram and other computerized publishers

– Solid comprehension of cross-channel brand-centered computerized advertising and innovations (for example advanced, social, distributers, powerhouses, content marketing).

– Experience utilizing different information stages, client research systems, personalization, AB/multivariant testing and development hacking apparatuses to assist with driving brand KPIs.

– Should have taken care of media spending plans at scale

– Experience of having chipped away at monetary/tech brands is a plus

– Exceptional abilities overseeing computerized promoting exercises inside fixed cutoff times, spending plan and requirements.

– Ability to deal with pressure, shuffle needs and flourish in an especially quick moving environment.

– Great show and relational abilities in English (essential)

Women-accommodating workplace:

Maternity and Paternity Benefits

Expected salary:

Location: India – Oyo, Oyo State

Job date: Mon, 09 Aug 2021 03:09:05 GMT